WP Produce’s Desbry brand drives tropical fruit sales

April 12, 2018

As the United States population continues to diversify, so do consumers’ palates. With this diversification comes an increased curiosity for tropical fruits and vegetables. As with most other categories or industries, the higher quality product, the more interest people have in it.

WP Produce ups their Desbry Green skin avocado game

February 20, 2018

Green skin avocados are on the menu for W.P. Produce at this year’s Southern Exposure show, and attendees can have a tasting of the special item at Booth No. 145.

“We look forward to SEPC because it’s a chance for us to meet with many of our retailers and wholesalers that we currently do business with,” said Desiree Morales, vice president of the Miami-based company. “We also have the opportunity in showing our actual produce and packaging to potential customers.”

WP Produce says today tropicals satisfy consumers’ global palate

April 11, 2017

Miami, FL-based WP Produce Corp. specializes in green skin avocados, Haitian mangos, malanga, yuca, chayote, plantains, oriental items and more.

 

Vice President Desiree Pardo Morales said the company is currently moving its Desbry branded green skin avocados, malanga, calabaza and yucca.

WP Produce seeing the fruits of its labor

April 07, 2017

As a family-owned-and-operated company for the past 30 years, WP Produce is experienced in handling premium tropical fruits and roots packed in its Desbry brand. From Florida, it primarily sources Desbry Boniatos year-round and Desbry Mamey from April through September.

Innovation driving W.P. Produce

February 21, 2017

“It began with the removal of the import ban on certain products from Dominican Republic due to the Med-Fly,” said Desirée P. Morales, vice president of the Miami-based company. “This was extremely important to us since our most recognized Desbry brand produce is the Green-skin Avocado from Dominican Republic. We also added two new members to our team, Christopher Paul Gonzalez and Rudy Leon.” 

W.P. Produce continues to build produce manifest

April 27, 2016

W.P. Produce Corp. continues to build its manifest to provide customers with top fresh quality tropicals and roots.

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